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The Making of Williams-Sonoma Kitchen Tools

Behind the Scenes Video Produced by Smart Shoot & Larry Cheuk Digital

The Making of Williams-Sonoma Kitchen Tools

Get a behind-the-scenes look at how Williams-Sonoma’s signature stainless-steel tools are made and hear from the product development team who designed them.

Williams-Sonoma Kitchen Tools Design & Development:

We designed and developed our exclusive line of stainless-steel kitchen tools by drawing upon more than fifty years of culinary experience. These professional-quality utensils are crafted of heavy-gauge stainless steel and ergonomically designed for excellent balance and control—for a difference you can really feel in the hand. This set equips you with three different spatulas to cover all your cooking needs.

  • Designed and developed by Williams-Sonoma, and exclusively ours.
  • Includes classic small spatula, burger spatula and fish spatula.
  • Made of nonreactive 18/10 stainless steel with a polished finish.
  • Weighted, ergonomic handles offer optimal balance, comfort and feel.
  • Dishwasher safe.
  • 13″–14 3/4″ long.
  • Made in China

The products featured in this video can be purchased at Williams-Sonoma:
http://www.williams-sonoma.com/shop/c…

Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of home furnishings and gourmet cookware in the United States. Our brands are among the best known and most-respected in the industry. We offer high-quality, stylish products for every room in the house: from the kitchen to the living room, bedroom, home office and even the hall closet.

The first Williams-Sonoma store opened in 1956, selling a small array of cookware imported from France. Since then, the brand has expanded to hundreds of products from around the world, more than 250 stores nationwide, a direct-mail business that distributes millions of catalogs a year, and a highly successful e-commerce site. What has never changed is Williams-Sonoma’s dedication to customer service and strong commitment to quality.